Alpha Genesis is live on Sui Testnet. Explore the first working release of Alpha's Web3-native rewards engine, powered by Sui, the fastest Layer 1 in Web3.

Alpha: Turn Actions Into Cross-Chain Liquid Rewards
Alpha Genesis Live on Sui Testnet

Alpha Points are collateral-backed rewards that convert engagement into real, redeemable value across apps, chains, and users.

A Reward Engine Built for the Future of Web3

Alpha transforms your customers’ actions into real, usable value. With Alpha Points, your business rewards engagement without launching a token, while your users redeem those rewards across chains, apps, and experiences.
Why choose Alpha:

Drive Revenue Through Engagement

Turn customer actions into liquid, collateral-backed rewards, hence boosting retention, conversion, and lifetime value.

Expand Reach Across Chains and Apps

Tap into a cross-chain, cross-app ecosystem where your users can earn in your product and redeem elsewhere, creating more reasons to engage.

Eliminate Token-Related Risk

Avoid the legal, technical, and financial overhead of launching a token. Alpha Points deliver real utility without compliance headaches.

Accelerate Growth Through Network Effects

Plug into a growing reward network that amplifies user acquisition. As more partners join, your exposure multiplies, without extra spend.

The Alpha Formula: Reward Engine + Interoperability

Turn Engagement Into Ecosystem-Wide Value.
Alpha combines a powerful reward engine, built-in liquidity, and seamless interoperability, giving Web2 and Web3 businesses the tools to launch gamified incentives, unify loyalty across chains, and let users redeem value anywhere in the network. Whether you're driving quests, referrals, or purchases, Alpha makes every action count.

Built for:

  • Web2 and Web3 brands launching gamified reward flows

  • Cross-chain apps seeking a unified loyalty layer

  • Projects ready to lead in Alpha’s testnet Genesis

Use Alpha to:

  • Incentivize quests, purchases, staking, and referrals

  • Let users spend earned rewards anywhere in the network

  • Convert siloed loyalty flows into liquid cross-chain value

How Alpha Points Work

Real Rewards. On-Chain. Liquid by Design.
Alpha Points aren’t just another points system, they’re the backbone of a liquid, interoperable, cross-app reward economy for Web3. They turn customer actions into real, spendable value without relying on tokens, bridges, or wrapped assets.

Reward Engine Mechanics:

Alpha Points are not tokens. They’re account-bound, non-transferable on-chain records designed for security, Sybil resistance, and programmatic interoperability.


  • 1,000 Alpha Points = 1 USDC (test collateral): Each point is backed by real capital staked in protocol-integrated vaults, with an initial peg to simplify reward calculations.
  • Earned, Not Airdropped: Users earn Alpha Points by completing quests, staking assets, referring others, or taking action in partner apps. Every point is proof of participation.
  • Non-Transferable and Sybil-Resistant: Alpha Points can’t be traded or farmed. They must be earned through unique, verifiable user actions, eliminating fake accounts and reward farming.
  • Account-Level Architecture: Points are stored as data objects in each user’s zkLogin-authenticated Sui account, ensuring full self-custody and transparency.

Why It’s Liquid:

Alpha Points unlock real, immediate utility for users, without needing to bridge anything.


  • Redeemable Value, Not Speculation: Spend Alpha Points in the Alpha Marketplace to claim NFTs and digital collectibles, native tokens such as $SUI or $ETH, in-app perks and premium partner rewards, merch and real-world bonuses.
  • No Bridges. No Wrappers. No Delay: Alpha Points abstract away the need for bridges entirely. Users earn points on one chain and redeem them across another, thanks to Alpha’s omnichain accounting model.
  • Fully Transparent, Fully Backed: Every Alpha Point maps back to locked capital (e.g., $SUI, $ETH, $AVAX) in Alpha’s escrow system. Loan-like mechanics allow users to borrow against staked assets, keeping liquidity flowing.
  • Early Exit Without the Penalty: Users can unlock up to 70% of their stake’s value immediately via Alpha Point loans, redeemable in the ecosystem while their assets remain safely staked until maturity.
Alpha Points are designed to be more than just rewards:

Programmable

Partners can define custom point generation rules (e.g., 10,000 points for a completed referral, or a 3-day staking streak).

Cross-App Ready

Users can earn points in one app and spend them in another. That means more engagement for you, more utility for them.

Backed by Real Use

No inflation. No speculative games. Alpha Points only enter circulation when backed by actual value or action.

Alpha Marketplace

Your Reward Campaign, Amplified Across the Ecosystem.
Alpha Points are redeemable in the Alpha Marketplace, where projects showcase exclusive perks and tap into a growing partner network. It’s not just your users earning rewards, it’s new users discovering your brand through cross-app redemption.

What You Can Offer:

  • IRL events, NFT access, premium subscriptions

  • Brand merch, trait rerolls, vault boosts

  • Liquidity rewards and protocol-level incentives

Modes of Redemption:

  • Closed Loop: Points spent only on your rewards

  • Open Loop: Tap into ecosystem-wide users and visibility

Explore the Alpha Genesis Release

This is not a demo. It’s your first hands-on experience with Alpha’s reward engine, live on Sui Testnet.
Stake testnet $SUI (escrow-based) to earn Alpha Points
Redeem perks across testnet-integrated partners
Simulate true cross-chain, cross-app value flow
Step-by-Step Tutorial
Alpha Genesis is built on Sui to deliver blazing-fast, secure, and scalable liquidity infrastructure.
Get early access to staking, swapping simulations, and Alpha Points. No bridges, no wrappers.

Alpha vs. Everyone: The Only Points Protocol That Actually Delivers Value

While others gamify speculation, Alpha turns real user actions into liquid, capital-backed rewards without tokens, bridges, or gimmicks.
Alpha is the only Web3 protocol that offers capital-backed, spendable, cross-chain, and cross-app rewards, without a token and without the risk of bots, airdrop farmers, or illiquid point traps.

Built for Trust: Security Without Compromise

Alpha offers partners a fundamentally safer way to scale across chains, without exposing users to the systemic risks of bridges, relayers, or wrapped tokens.
As a potential integration partner, you need confidence that your users’ assets are never at risk and your platform isn’t vulnerable by association. Alpha is engineered from the ground up to eliminate the primary threat vector in Web3: bridging. Rather than securing a broken paradigm, Alpha removes it entirely, giving your platform the security of native-chain logic, with the simplicity of a single, unified interface.

Security Advantages Built for B2B

  • No Bridges, No Relayers, No Risk

    Alpha delivers cross-chain liquidity without wrapped tokens, external relayers, or multisig wallets, eliminating the most common DeFi exploit surfaces entirely.
  • User-Custodied by Design

    All positions are isolated Move Objects tied to the user’s zkLogin account on Sui. No pooled funds, no shared custody. Users stay in control at all times.
  • Built-In Safeguards, Seamless Integration

    Escrow-based loans, auto-mitigation of abandoned stakes, and fully on-chain execution protect both users and partners, without exposing you to inherited security risks or complex dependencies.

What This Means for You

  • You offer cross-chain functionality without relying on third-party bridge providers.
  • Your users enjoy instant liquidity access and rewards, with no additional custody risk.
  • You tap into Alpha’s testnet-proven infrastructure without needing to audit new wrapped asset flows or bridge contracts.
  • You retain trust, reduce compliance exposure, and gain a defensible security posture.

Why SUI? Why Now?

Alpha is building on Sui to deliver on the promise of instant, secure, low-cost Web3 liquidity.

Fastest finality and high throughput for real-time cross-chain operations.

Move programming language ensures smart contract safety.

Ideal for on-chain accounting, custom staking logic, and loyalty mechanisms.

Backed by a thriving ecosystem of developers and builders.

Alpha’s Road to Mainnet

We're not rushing. We're building it right.

Phase 1: Complete

  • Testnet deployed on Sui.
  • Alpha Pre-MVP live with escrow staking, Alpha Points, and liquidity simulation.

Phase 2: Q2-Q3 2025

  • Ecosystem reveal.
  • SDK release.
  • First partner integrations.

Phase 3: Q1 2026

  • Mainnet launch.
  • Full multi-chain support.
  • Institutional-grade liquidity tools.

Phase 4: 2026+

  • Governance rollout.
  • Advanced staking products.
  • Modular B2B toolkit.

Decoded: Everything Alpha, No Filters

From deep dives and demos to real-time updates: everything you need to follow Alpha’s journey, all in one place.

Alpha Deep Dives

Strategy, technology, and founder insights, all decoded. Explore how Alpha is changing the game, one post at a time.

Alpha Visuals

Watch demos, founder explainers, and Web3 breakdowns. No jargon. No fluff. Just Alpha in action.

Alpha Updates

Stay ahead with the latest product releases, announcements, and community wins.

Built by Web3 Experts, Backed by Cutting-Edge Technology

The Alpha team consists of seasoned blockchain developers, DeFi architects, and UX specialists who have spent years refining the infrastructure needed for a seamless multi-chain experience.
  • Deep expertise in staking mechanisms, smart contract security, and cross-chain interoperability.
  • A vision to eliminate user friction and enhance Web3 adoption.
  • Partnerships with leading DeFi projects, incubators, and blockchain ecosystems to drive sustainable adoption.
  • MapleHash

    VISION + TECH

    Syrup-smooth, chain-secure.

  • Le Protocol

    MARKETING

    French precision, decentralized ambition.

  • ChainSurfer

    COMMUNITY

    Riding the waves of DeFi.

Join the Alpha Movement

Follow us, join us, build with us.

Ready to turn engagement into liquid, cross-chain value?

Alpha Genesis is here. Real code, real mechanics, real feedback. Be part of building something better, starting now.
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