Alpha: Built for Loyalty That Lasts
Alpha is the Web3 rewards engine redefining how brands engage, retain, and grow without tokens, bridges, or complexity. Learn why we built it, who we’re building for, and where we’re headed next.
Slide Into Our DMs (Professionally)
Whether you're a developer, brand, protocol, or just Alpha-curious, we'd love to hear from you. Drop us a line and let’s make loyalty unbreakable.
Our Mission
Redefining Loyalty for the Ownership Economy
Alpha exists to solve a core problem: traditional rewards systems are slow, siloed, and easy to game. Web3 made it programmable, but also chaotic. We’re here to change that.
Our mission is to help brands and builders launch scalable, secure, and user-friendly loyalty programs without launching a token, integrating bridges, or relying on centralized mechanics.
Alpha turns engagement into value, without turning your platform into a speculative mess.
Our mission is to help brands and builders launch scalable, secure, and user-friendly loyalty programs without launching a token, integrating bridges, or relying on centralized mechanics.
Alpha turns engagement into value, without turning your platform into a speculative mess.
Our Values
Principles > Hype
At Alpha, we’re not just building infrastructure, we’re building trust into loyalty from the ground up. That starts with making long-term choices that serve businesses and users alike.
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Real Value, Not VaporwareAlpha Points are collateral-backed and earned through user actions, not traded, farmed, or inflated. - Security by DesignNo bridges, no relayers, no wrapped tokens. We believe the best security surface is the one you don’t expose.
- No Token, No DistractionsWe intentionally chose not to launch a token. Not because we can’t, but because it would invite the kind of behaviors that distract from real utility and reward manipulation over engagement.
- Composability Without ComplexityWe simplify the hard stuff, like wallets, accounting and UX, so you can focus on building real loyalty, fast.
Our Team
Our team includes blockchain technology veterans, DeFi builders, and UX leaders committed to turning outdated, clunky traditional loyalty programs into secure, scalable ecosystems.
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MapleHash
VISION + TECH
Syrup-smooth, chain-secure.
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Le Protocol
MARKETING
French precision, decentralized ambition.
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ChainSurfer
COMMUNITY
Riding the waves of DeFi.
Our Road Map
✅ Alpha Genesis, Live on Sui Testnet
- Bridgeless reward engine launched
- Closed Loop reward redemptions enabled
- Intuitive, self-serve partner onboarding UI and dashboard
- First partner campaigns live
- Alpha Marketplace (NFTs, perks, IRL) activated
🔜 Mainnet Launch, Coming Soon
- Mainnet deployment on Sui
- Open Loop reward ecosystem
- Alpha Point loans (access up to 70% collateral)
Next Up: Ecosystem Scale
- Loyalty analytics + campaign intelligence
- Multi-chain expansion
- Fiat onboarding and redemption
- White-label marketplace modules for brands
- Composable rewards for every Web2 and Web3 experience
Slide Into Our DMs (Professionally)
Whether you're a developer, brand, protocol, or just Alpha-curious, we'd love to hear from you. Drop us a line and let’s make loyalty unbreakable.
Join the Alpha Movement
Follow us. Build with us. Launch smarter rewards programs with Alpha, the Web3 rewards engine your users will actually care about.
Your Users Deserve Better Rewards. Alpha Delivers.
Alpha Genesis is live on Sui testnet. Try the bridgeless reward engine changing how Web3 does loyalty.
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