ALPHA GENESIS IS LIVE ON SUI TESTNET
Alpha: Reinventing Loyalty for the Modern Brand
We’ve rebuilt loyalty from the ground up, creating a rewards platform that works across apps, brands, and blockchains without the risk or complexity of outdated systems. Discover the vision, the tech, and the mission driving the future of customer engagement.
Slide Into Our DMs (Professionally)
Whether you're a developer, brand, protocol, or just Alpha-curious, we'd love to hear from you. Drop us a line and let’s make loyalty unbreakable.
Our Mission
Redefining Loyalty for the Ownership Economy
Alpha’s mission is to help brands launch scalable, secure, and user-friendly loyalty programs that drive real growth, without tokens or centralized lock-in. We turn engagement into lasting value, giving customers rewards they trust and businesses the retention they need.
Our Values
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Principles Over HypeWe build loyalty programs that last by making long-term choices that serve brands and their customers, not just what’s trendy today. - Rewards With Real ValueAlpha Points are earned through meaningful customer actions and backed by real value, ensuring rewards your customers actually care about.
- Security and Trust FirstWe design every loyalty program to be safe, stable, and resistant to exploitation, so your customers keep trusting and engaging with your brand.
- Focus on Engagement, Not DistractionWe avoid mechanics that invite speculation or game the system, keeping the focus where it belongs: building stronger customer relationships.
- Simplicity That ScalesWe handle the complex parts (wallets, accounting, integrations), so you can launch faster, run smoother, and focus on growing loyalty.
Our Team
Our team includes blockchain technology veterans, DeFi builders, and UX leaders committed to turning outdated, clunky traditional loyalty programs into secure, scalable ecosystems.
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MapleHash
VISION + TECH
Syrup-smooth, chain-secure.
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Le Protocol
MARKETING
French precision, decentralized ambition.
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ChainSurfer
COMMUNITY
Riding the waves of DeFi.
Our Road Map
✅ Alpha Genesis, Live on Sui Testnet
- Bridgeless reward engine launched
- Closed Loop reward redemptions enabled
- Intuitive, self-serve partner onboarding UI and dashboard
- First partner campaigns live
- Alpha Marketplace (NFTs, perks, IRL) activated
🔜 Mainnet Launch, Coming Soon
- Mainnet deployment on Sui
- Open Loop reward ecosystem
- Alpha Point loans (access up to 70% collateral)
Next Up: Ecosystem Scale
- Loyalty analytics + campaign intelligence
- Multi-chain expansion
- Fiat onboarding and redemption
- White-label marketplace modules for brands
- Composable rewards for every Web2 and Web3 experience
Slide Into Our DMs (Professionally)
Whether you're a developer, brand, protocol, or just Alpha-curious, we'd love to hear from you. Drop us a line and let’s make loyalty unbreakable.
Join the Alpha Movement
Follow us. Build with us. Launch smarter rewards programs with Alpha, the Web3 rewards engine your users will actually care about.
Your Customers Deserve Loyalty That Works. Your Brand Deserves Results.
Alpha is redefining how brands build loyalty, making it easier to launch, scale, and keep customers coming back. Now in testnet, so you can see it in action and shape what’s next.
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